Turn Your Passion Into A Successful Career

At White Raven Management & Consulting, we help artists turn their passion into a successful career through personalized coaching, expert guidance, and essential tools designed to support their growth every step of the way.

Discover Your Business Potential With A Single Strategy Session

90-MINUTE DISCOVER YOUR POTENTIAL STRATEGY CALL

Get personalized guidance on action steps to take the next step in your career. This session focuses on your specific needs and goals, offering actionable insights and a clear plan for success.

 

Benefits include:

  • Personalized career assessment and tailored advice
  • Identification of growth opportunities
  • A clear, actionable strategy to move forward
  • Expert insights into marketing, branding, booking, or other areas of focus

What you’ll receive:

  • A 90-minute, one-on-one coaching session
  • A customized action plan to achieve your next career milestone
  • Support and guidance to build confidence and momentum

Consistent Support With Three Strategy Sessions

THREE 60-MINUTE DISCOVER YOUR POTENTIAL STRATEGY CALLS

Receive ongoing personalized support to help you build a sustainable music career. This package offers a deeper dive into your goals, challenges, and strategies, providing continuous guidance and accountability over three sessions.

Benefits include:

  • Ongoing, personalized support tailored to your specific career needs
  • Deeper exploration of your brand, marketing, booking, or career challenges
  • Step-by-step guidance to ensure steady progress
  • Accountability to keep you on track and motivated
  • Flexibility to focus on different areas of your career in each session

What you’ll receive:

  • Three 60-minute, one-on-one coaching sessions
  • FREE PDF copy of “Social Media Roadmap for Musicians” and the “Tour Booking Guide
  • A personalized action plan developed and refined over the course of the calls
  • Detailed feedback and expert advice on your key goals and challenges
  • Ongoing support, including accountability, to ensure your success
  • A clear roadmap for long-term career growth and stability

Transform Your Career With 6-Months of Intesive Coaching

6-MONTH INTENSIVE COACHING PACKAGE

This immersive experience offers hands-on guidance, regular check-ins, and tailored strategies to help you make significant progress over time, transforming your passion into a successful career.

Benefits include:

  • Deep, personalized coaching with a focus on long-term growth
  • Continuous support and accountability over six months
  • Detailed strategies for marketing, branding, booking, and career development
  • Access to insider industry knowledge and proven success methods
  • Ongoing feedback to adapt and refine your career plan

What you’ll receive:

  • Bi-weekly one-on-one coaching sessions for six months
  • FREE PDF copy of “Social Media Roadmap for Musicians” the “Tour Booking Guide” AND “Musician Business Plan Workbook
  • A fully customized career growth plan designed to meet your unique goals
  • Regular progress reviews and strategy adjustments to keep you on track
  • Priority access to additional resources, tools, and industry connections
  • Ongoing accountability and support to ensure you reach your full potential
  • A clear, sustainable roadmap for long-term success in the music industry

COURSES & WORKSHOPS

We offer courses and workshops designed to help musicians build and grow their careers, covering essential topics such as business planning, branding, marketing strategies, audience engagement and more. Explore our current offerings and upcoming events to take your career to the next level!

OTHER SERVICES

We offer a wide variety of services to suit your specific needs:

 

Electronic Press Kit (EPF) & One Sheet Design

A beautifully designed electronic press kit and one sheet will enhance your chance of booking gigs. We will design a visually appealing and detailed press kit for you to use to promote you and your music to talent buyers, venues and festivals.

Website Design & Merch Store

Having a well-designed website will help you stand out and make you look more professional to talent buyers, venues, festivals and fans.

We will design, or upgrade a current website for you that will include your bio, visuals, music and a music and merch store to suit your needs.

 

Brand Development & Marketing

To stand out and get noticed in a world filled with many artists, you need a great brand (unique identity) and effective marketing to reach your fans. Whether you need a complete brand overhaul or support in marketing an album release, we will conduct a brand and marketing audit and develop an effective implementation strategy for you.

 

Social Media Strategy & Marketing

Having an effective social media strategy will help you gain more followers and raving fans. Yet content creation and implementation takes time. We can help you build your social media presence by developing strategy, building content and posting for you.

 

Artist Management & Business Consulting

If you have built your career up to a point where you need someone to manage your business you are ready for an artist manager. However, if find you are not at that point yet but desire some guidance and support in building your career then a business consultant can help.

 

Professional Photos & Videos

Professional photos and videos are essential if you want to present yourself as a professional in the industry. We have partnered with
4-13 Studios to offer you high quality headshots, band shots, live event photos and videos, music videos and mini documentaries.

RESOURCES - SHOP

The Ultimate Checklist

FREE

Download “The Ultimate Checklist For Artists” to unlock the secrets to success now to take your music career to new heights!

Tour Booking Guide

$5.99

Gain access to a step-by-step process to plan and manage a successful tour. Includes BONUS spreadsheets!

Business Plan Workbook

$37.99

Unlock the keys to success and turn your passion into a thriving career with this step-by-step business plan for musicians.

What Our Clients Say

At White Raven Management, our greatest achievement is not only representing exceptional talent, but also ensuring our clients’ visions are not just met, but exceeded, with unwavering dedication and a commitment to their ultimate satisfaction.


"Thank you for all you do, Rachel! Your help with bookings has helped us a lot! We're excited to have you help us with more business support! You rock!"
Stonegate
Okotoks
"Thank you for designing my website, developing a nice EPK and setting up my social media. I appreciate everything you've done for me."
Brother Ray Lemelin
Calgary
"We appreciate all your help! Designing and building our website and social media accounts is a huge task. And thank you for helping us book shows."
Redhead Mack Band
Calgary
"Enormously grateful for White Raven Management’s unwavering support as I navigate the direction of my music career."​
Kris "Finchy" Finch
Calgary
"We are very grateful for our time with you, the opportunities you helped us acquire and for your expressed ongoing support."
The Definitive
Calgary
"Thank you for your ongoing support and for helping us book some shows. We would highly recommend you."
John Doe
Designer